The Best Rebranding Ever | Yayzy App
There is nothing more powerful than a brand being able to visually communicate how they feel through their identity. The way we present ourselves aligns neatly with how people perceive us. So we took a challenge to reshape Yayzy.
We are a company with a message. We believe that sustainable living should be made as easy and as accessible as possible. Yayzy was born to be a solution to this problem. It was designed to be that bridge between people and planet pride.
In 2019 Yayzy took its space in the fintech market, but it wasn’t any ordinary app. Yayzy helps people learn more about their carbon footprint, gain insight as to how their purchasing decisions are directly correlated with their impact & it also gives people the opportunity to do something about it. People can grow, learn & evolve by changing their habits & offsetting through our certified climate projects.
A couple of months ago, the founders decided we needed a change. We needed to be a mirror of boldness, purpose & bravery. So we have changed our brand identity, and we couldn’t be happier. We now look the way that feels.
Today we are releasing a brand new website, a significantly improved in app-experience and new features such as multi-account support.
The new website provides full insight into who we are, communicates our new identity and most importantly, puts the community at the forefront.
Your Yayzy app is a perfect mirror of the new branding — it is vibrant, interactive, and address the scores of feedback shared by you. It is only going to get better from here, with a beautiful new UI update coming soon.
Beyond the aesthetic upgrades, here are some other key app changes:
• Multi-bank support! Whether you have 1 or 30 accounts, we have got you covered. You can now measure your carbon footprint across all your accounts.
• Significantly improved carbon footprint calculation and categorisation tech! To give you a more accurate view of your impact on the planet. As a result, you can expect some adjustments to your footprint from the previous month.
So we have changed. Our core remains solid & intact, but our aesthetics have improved. We feel and look better than ever, and we have only you to thank for it!
Also, tune into our company catchup session where we spoke to the founders and some members of our team about how they feel about the Yayzy rebranding.
Here is to #planetproud humans, may we know them, may we be them, may we raise them